JCDecaux launches a major national photo competition on the theme "The city ahead of us".
Qhaven't you ever dreamed of seeing your photos exhibited in the streets of France? JCDecaux offers all citizens in love with the city, whether professional photographers or simple amateurs, the exceptional opportunity to win an "urban exhibition" on advertising material from its network.
For JCDecaux, the world leader in outdoor advertising, the city is a place of high added value, engaging and surprising encounters. A vast area of expression, it opens up a world of infinite possibilities. Many photographers have taken an interest in urban space. Its architecture, its atmosphere, its inhabitants, its energy, its creativity, its night, its secrets, its diversity, its evolution?
But above all, the city permeates the trajectories of city dwellers: exceptional memories, daily moments, future projections. All their stories are played out in its decor, within its walls, with its lights, its reliefs. This street light that lit up one's first kiss, this bus shelter where an improbable meeting took place, this crossroads that symbolizes the change of direction in another's life, this square that is now blooming again. These "lieux-dits" are the theme of the photo contest. "The city before us"This is the result of the "Wipplay" photo competition organised by JCDecaux with the Wipplay photo competition specialist to encourage city-dwellers to tell about their emotional ties with their city.
Since its creation, JCDecaux has always sought to contribute to the beautification of the urban landscape by placing the design and aesthetics of its street furniture at the heart of its business model. It was therefore quite natural for us to become involved in this exceptional project, which involves both city dwellers who want to enhance their city through their photography, and the local areas that will be honoured through this rewarding and decentralised operation.
How to participate?
All your impressions are welcome, as long as your images are human and are accompanied by a narrative (between 150 and 400 signs) that will echo the photographed setting. Several channels of participation are available from March 13 to April 24, especially if you are mobile. You will discover them on the mini-site dedicated to the operation https://lavilledevantnous.jcdecaux.fr
How are prices determined?
- Audience Award The contest allows each photo to be shared, commented and/or voted on, with each participant committing his or her community of friends to support it.
- Jury Prize:
- First stage: decentralised pre-selection juries (1 in each of JCDecaux's 14 regions) bringing together elected representatives, journalists (PQR) and photographers to choose the best images;
- Second stage: a grand jury of photographers and experts will meet in Paris and will be responsible for choosing 3 grand prizes from the regional selections.
What are the endowments?
- 3 Audience Award
- For each one, his or her photograph on a mini JCDecaux MUPI.
- 3 Jury Prize
- 1er prize: display of the winning photograph in 20 national metropolises / broadcast on 25 bus shelters or JCDecaux MUPIs
- 2th prize: display of the winning photograph in 20 national metropolises / broadcast on 20 bus shelters or JCDecaux MUPIs
- 3th prize: display of the winning photograph in 20 national metropolises / broadcast on 15 bus shelters or JCDecaux MUPIs
- 1 award per region
- Display of the winning photograph on 25 faces (bus shelters or JCDecaux MUPIs) in the region
Jean-Charles Decaux, Chairman of the Executive Board and Co-CEO of JCDecaux, said : "Throughout the world, JCDecaux's mission is to work in the service of citizens. As key players in cities, we are committed on a daily basis to beautifying urban landscapes and promoting better living together, in particular through the implementation of cultural projects with a societal vocation. This is why we are very pleased to announce today the launch of our 1er national photo competition and the exhibition of its winners on our furniture throughout France. Promoting photography is all the more essential and legitimate for us as this art, which is at the heart of our media, represents a privileged mode of expression for many of our fellow citizens. »
