The Age of Consciousness: Changing Media to Change the World

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The Age of Consciousness: changing the media to change the world (film by B B Bain) - How to live the world poetically (first philosophy of economics?) ...

"The world must be romanticized. To romanticize is nothing other than to elevate it to a higher qualitative power".
Novalis, one of the fathers of Romanticism!

"Over the years, no matter where I went, I'd always hear the same question: "Why aren't there more movies for people like us, people who are interested in mindfulness, healing, green issues, and personal development? We like entertainment, too."
Barnett Bain, producer of the film project Milton's secret, crowfunding launch september 24, 2013.

Summary / conviction 

In response to the invitation of Novalis we can proclaim that we must "inhabit the world as a poet" according to the poet's formula Hölderlin and "elevate things to a higher quality."

In my opinion, these are the building blocks for a true Philosophy of Economy. It is not a question of changing everything, but of readjusting the economy towards more quality and reinjecting meaning into all its actions and productions. The fruitful teaching of all the initiatives mentioned is simple. Intellect and sensibility are not opposed and are inseparable. We are One with nature, the cosmos. Wealth and wisdom are not incompatible. Material goods are not our only wealth and do not contain all the heritage of Humanity.

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Rather than opposing culture, intelligence and spirituality on the one hand, economy and technology on the other, perhaps we should become aware that the material and spiritual dimensions are very closely linked, so closely linked that there is probably only one interdependent reality that our conceptual divisions artificially divide. Therefore, it seems more fruitful in economics to try to bring together the right components of morality, religion, liberalism and all the positive elements to come, instead of going down a single non-transformable path. And above all not to reproduce yesterday's mistakes (abuse, excesses, dogmatism, myopia of the future) and to flee from all forms of fundamentalism: ecological fundamentalism, technophobic fundamentalism, pro degrowth and already sectarianism of virtuous capitalism!

What if we change the media to transform the economy and society?

Barnet Bath, author, creativity expert and producer of films including Beyond our dreams (Oscars for special effects, notably in 1999) is an agitator - mediator of consciences who wants to transform the media so that the media can transform the world. How? By launching with Eckhart Tolle the social media funding of a new genre film: "Milton's Secret".

Here's the movie that tells the whole story:


Milton's secret is an educational and consciousness-raising film that marks that our time (that of the Human Re-evolution) needs Meaning, new sacredness (secular spirituality) of a promising and positive future. A daring and courageous idea: to transform Hollywood, an industry that produces icons and emotions, into an industry that produces images, true "immaculate concepts" that awaken consciences and elevate human feelings!

A powerful media idea because ethics increasingly pass through aesthetics (we are the first visual, intelligent and emotional generation, etc). Acting beautiful goes hand in hand with acting well and acting right.

An idea that will make you look at another economy: towards a more virtuous economy?

Yes, for some time now, the world, society and the economy have been getting restless and are even discovering a conscience! A current (age of consciousness) that I identified 15 years ago but at the time some people thought - she smokes the carpet when she's little! ... Time goes by: consciousness awakens - no other way out!

You may have heard of John Mackey, the founder of Whole Foods Market (8.7 billion euros in sales ...) who also co-authored the best-seller Conscious CapitalismThe first issue of the book, published in early 2013 in the United States. His association, Conscious Capitalism advocates a "virtuous capitalism and is already evangelizing many places in the United States, but also Brazil, Australia, the United Kingdom and South Africa.

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In addition, Virgin founder Richard Branson, together with Jochen Zeitz, former CEO of Puma, talk about "Plan B" for global capitalism. In June, they announced the creation of a non-profit organization called The B Team.

On the same line in France in his report on the positive economy of 21 September 2013 Jacques Attali speaks of "patient capitalism".
See on this subject, the article of Le Monde Magazine of September 28thCapitalism buys itself a conscience"

Mathieu Ricard talks about a more altruistic economy and supports the idea of Gross National Happiness, an indicator that already exists in Japan and Costa Rica.

What if we were to finally inhabit the world poetically? What if the first philosophy of economics was finally taking shape?

In response to Novalis' invitation, we can proclaim that we must "inhabit the world as a poet" in the words of the poet Hölderlin and "raise things to a higher quality".

In my opinion, these are the building blocks for a true Philosophy of Economy. It is not a question of changing everything, but of readjusting the economy towards more quality and reinjecting meaning into all its actions and productions. The fruitful teaching of all the initiatives mentioned is simple. Intellect and sensibility are not opposed and are inseparable. We are One with nature, the cosmos. Wealth and wisdom are not incompatible. Material goods are not our only wealth and do not contain all the heritage of Humanity.

Rather than opposing culture, intelligence and spirituality on the one hand, and economy and technology on the other, perhaps we should become aware that the material and spiritual dimensions are so intimately linked that there is probably only one interdependent reality that our conceptual divisions artificially divide.

As Julien Green understood very well: "the greatest sin in the world is the denial of the invisible."

It is necessary to move from a thought that separates and reduces to a thought that distinguishes and connects. The important thing is to combine several forms of intelligence and knowledge - be it scientific, religious, philosophical, artistic, entrepreneurial or other. All this is part of humanity.

Thus it seems more fruitful in economics to try to bring together the right components of morality, religion, liberalism and all the positive elements to come, instead of embarking on a single non-transformable path. For the important thing is always to be able to act and transform the economy according to the hazards and challenges of our time. The important thing is not to fall into new excesses or forms of fundamentalism that are already pointing their noses at some defenders of virtuous capitalism!

That's why I'm betting on poetry as a new economic argument!

For as has been made clear Hans Magnus Enzensberger " There is no market for poetry. The poem is the only product of human spiritual activity that is immune to any attempt to profit from it".

It is this message that Barnet Bain's film contains as a watermark, transforming the media into an exciting visual mega poem, thus bringing them closer to a form of self-understanding and self-therapy ...

"When poetry tells us about the immeasurable beauty of nature or the ever-renewed mystery of the simplest and most everyday things....is to tell us that if we close ourselves off to what these signs are and what these things tell us, this beauty of things, it is in a certain sense to our own possibilities of being, living and becoming that we will close ourselves off." Jean-Claude Renard.

Living the world poetically is undoubtedly the way forward for us, for the economy for society. The "altruistic, open, positive" way that will immunize us against any excess, any dogmatism. The path that will make us grow - Just as - Man is not yet (Father Pierre Teilhard de Chardin). The way without pride that will unite all cultures. The path that brings hope, a positive future that passes for me through a symbiosis of the living and the technological! Yes, don't associate the idea of a virtuous economy with degrowth and techno-phobia!

The link to support the project on social networks : 3060716669-gview_local_gview_base_mod__freight
The link to participate in its financing via the crowfunding platform : http://www.indiegogo.com/projects/milton-s-secret-the-movie-from-the-book-by-eckhart-tolle

Image illustration ©Xiao Fan Ru, Chinese artist

Maryline Passini, Founder and Managing Director of the operational agency for foresight and positive innovation PROAME  

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