Jean-François Dufour – Editions Dunod - January 2012 - 168 pages
The Secrets dʼune industrial conquest. Who are these new giants of Chinese lʼindustrie who develop, manufacture and market products under their own brands? Who embody "Made by China"? How did they manage to develop so quickly?
This essay reviews areas of lʼindustrie in China, alternating factual information, examples and anecdotes.
It also sʼinterroge also on lʼattitude of Europeans faced with these "conquerors": protection of knowledge, securing supplies of raw materials and energy, etc.
Is China a threat to Western economies? The answer is clearly yes! The perception of China as the "factory of the world" is now outdated. Today, a growing proportion of refrigerators and telephones are no longer just made in China, but are also produced in China. made by China. Major national industrial groups design, develop and manufacture products that are specifically Chinese. It will be the same, tomorrow, for automobiles and airliners.
Made by China is written by Jean-François DUFOUR, former Publication Director of Pratic Export, Director of Economic Intelligence, Innovation and ICT at the Assembly of French Chambers of Commerce and Industry. The book is prefaced by Philippe CLERC, President of lʼAFCI.
Why not enjoy unlimited reading of UP'? Subscribe from €1.90 per week.
{Jacuzzi on}
