Service Transformation

D’aucuns les imaginent smartphones de seconde main en poche, t-shirts en coton bio solidaire sur les épaules, baskets made in France à impact positif aux pieds, goûter vegan dans le ventre ; d’autres, au contraire, les résument à des cibles privilégiées des publicitaires, sous l’influence de leurs pairs dans les

La consommation écoresponsable et locale est une solution incontournable pour éviter les dérives de la production de masse, qui pollue, et qui contribue peu à dynamiser le tissu économique local, pilier du lien social dont notre société a besoin. Il existe désormais une alternative : consolidr.fr, une plateforme digitale qui

2021 pourrait bien être un tournant majeur pour la consommation, que ce soit pour les petits achats de consommation courante, que pour la santé publique, et notre quotidien à l’ère du numérique. Selon un rapport de recherche de Sencloud, l’e-commerce a connu cette année une croissance très rapide, due en

La confiance, croire en ce que l’on connaît ou reconnaît, ne serait-ce pas le point de départ du lien entre les consommateurs et les entreprises, entre les citoyens et les institutions, pour bâtir un futur commun ? Cette tribune collective explique pourquoi la traçabilité et la transparence doivent être des piliers

Le 27 novembre prochain, doit avoir lieu le Black Friday, malgré le confinement, avec son cortège de promotions et d’achats compulsifs (1). Avec la crise sanitaire mondiale, ce rendez-vous sera-t-il « essentiel » ? Avons-nous ouvert les yeux ? D’après certains experts, oui ! L’urgence de produire, de diffuser, de

Even as crypto-currency rates collapse, Blockchain technology continues to attract attention, particularly from the financial industry. Over the next few years, investment strategies in this technology will continue to grow, particularly in the form of equity investments in young people.

  Last December, ObSoCo published, in collaboration with Jean-Laurent Cassely (1), a study on young urban working graduates. At the intersection of young, urban, graduate populations and higher socio-professional categories, members of the young creative urban class cumulate (2) a number of socio-demographic traits that make them

Retailers are experts in organic evolutions! From brick and mortar to pure player, via m- or s-commerce, they are agile and adaptable. They are becoming more and more "smart". For their part, consumers are not to be outdone and are taking advantage of

While the president of Carrefour, Alexandre Bompard, announces the elimination of 2400 jobs and the injection of 2.8 billion euros in digital, at the same time, Amazon, the world leader in e-commerce opens its first mini-mart. Not just any mini-mart; a sensor-covered mini-mart in which customers make

Driven by the continuous progress of digital technologies, the on-demand economy is now developing at high speed and is gradually spreading to all sectors of industry and services. To stay in the race, all companies, whatever their size, must therefore

No one has yet managed to "flip the table" because of the enormous barrier to entry that the creation of a "real" bank requires. With a lot of cash, will Fintech manage to break into the banks' vaults? By Pierre-Antoine Dusoulier, founder of iBanFirst. While Orange

Have you heard of Black Friday, the commercial operation that has been following Thanksgiving in the United States for ages, encouraging millions of Americans to buy at attractive prices? A commercial phenomenon aimed at consumption ... Here is now the "Green Friday"! An operation to raise awareness of alternatives to consumption

Intelligent shopping is currently taking shape in Paris at the Paris Retail Week trade show: How are shops being renewed to satisfy all the desires of increasingly demanding customers? How to make shopping more human? Or how to turn salespeople into real ambassadors (renewal

Over the past decade, a growing number of economists and psychologists have been examining the drivers of happiness, or at least "subjective well-being". They generally converge around the idea that, beyond a certain threshold, consuming more does not make you happy.

The disruptive potential of Artificial Intelligences directly questions all economic actors in their diversity, be it banking, insurance, trade, tourism, etc.. The creation of an Observatory of the French people's relationship with Artificial Intelligence by the Observatoire Société et Consommation (ObSoCo) is intended to explore the structuring trends of artificial intelligence.

Professional recommendation platforms are in vogue. Here is one dedicated to artisans. Both a search and recommendation tool for building and landscape professionals for the general public, and a new business development model for artisans. A subscription-based solution, without

The digital revolution has redefined the business models of the banking industry. The web no longer distributes only traditional banking products: it allows many players to create their own banking offer that is changing the codes of the sector. In the midst of conquering the