The year 2029 is off to a flying start and is the occasion for the traditional balance sheets. Last year, Apple celebrated the 20th anniversary of the iPhone (which has little in common with the one the older among us have known), entomovorous restaurants have flourished in the streets of Paris.
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La course aux jouets bat son plein à l’approche de Noël. Comment choisir des cadeaux éco-responsables ? Comment les enfants utilisent-ils les catalogues de Noël ? Comment les jouets peuvent-ils devenir un outil pédagogique en management d’équipe ? Trois enseignantes-chercheuses de l’ISC Paris (1) apportent des éléments de réponse dans
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Doesn't the arrival of big data, coupled with artificial intelligence, signal the arrival of a new golden age for marketing? This would be the precursory sign of the arrival of predictive marketing which, as in the film Minority Report, would be able to anticipate consumers' purchasing desires. When in 2011, Amazon has
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What have been the evolutions of social media since 2015? The Hootsuite Social Media Barometer - 2017 Edition presents a new assessment of the use of social media within French companies. Social media have become a part of the life of consumers and of the
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