IDiots or the sketch of the programmed obsolescence (© blog Anne-Sophie Novel)
Screen, my beautiful screen, wouldn't we be little robots more and more programmed to buy digital cuddly toys without which existence would seem bland...? This is the idea behind a video that has been touring the web for a few days now to denounce programmed obsolescence and addictions caused by all the technologies that surround us...
Produced by a Barcelona agency specialized in 3D video (Big Lazy Robot VFX), iDiots is seen by some as a legitimate attack on Apple, see :
But it is above all the symbol that is under attack here, or when walking down the street with eyes glued to the screen, earphones in your ears, watching and "liking" meowing kittens, has all the makings of radar mode and unmanned behaviour, after all... without forgetting the consumer's share of responsibility in the ready-to-throw.
© Anne-Sophie Novel
– Article "What design for an uncertain future? » UP' interview with Jocelyn de Noblet, Professor Researcher in material culture, Founder of the Research Centre for Technical Culture (CRCT).
- Article "Our programmed obsolescence" of Jeanne Guien, Philosopher.
- Article "Pa growth economy without a circular economy." by Dorothée Benoît-Browaeys, Deputy Editor-in-Chief UP'.