What do the "retreat" trend, the "Light my prayer" experience and the "The Quest" application have in common? It would be the design of the "millennials" who are trying to redefine the contours of consumption in the West. Like Janus and his two faces, the consumer would be at the same time in
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The music lives in colour, it seems obvious to you. The velvet you caress with your hand tastes like chocolate. You count by following the rainbow of numbers in your mind, just as the letters of the alphabet have never been written simply in black on a black background.
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L’innovation sensorielle, depuis l’ouverture en 2012 en France du premier laboratoire mondial sensoriel, Certesens, est à l’origine de nouvelles matières et de leurs effets en résonnance avec les aspirations sociétales du luxe de demain. Le Centre d’Etudes et de Recherches sur les Technologies du Sensoriel Certesens, à l’occasion du rendez-vous international
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Le concept de marketing sensoriel est venu se heurter à une vision beaucoup plus naïve que l’on pouvait avoir de l’univers des sens, notamment depuis la création du premier laboratoire mondial de recherches sensorielles, Certesens, en 2012 à Tours. Le toucher, la sonorité, le goût, le parfum ou les couleurs comptent de
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The music lives in colour, it seems obvious to you. The velvet you caress with your hand tastes like chocolate. You count by following the rainbow of numbers in your mind, just as the letters of the alphabet have never been written simply in black on a black background.
Plus
The music lives in colour, it seems obvious to you. The velvet you caress with your hand tastes like chocolate. You count by following the rainbow of numbers in your mind, just as the letters of the alphabet have never been written simply in black on a black background.
Plus
Par Mazarine Pingeot Le terrorisme consiste à semer la terreur : la terreur, c’est l’impossibilité d’identifier l’ennemi et l’apparence arbitraire et contingente de ses frappes. Certes, à bien y regarder, on peut trouver des raisons aux choix du Bataclan, du Petit Cambodge, de la Belle Équipe, etc., mais ce sont des
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